dn:Director is a flexible solution empowers business users and cross-functional information quality teams
Cambridge, UK – 10 July 2006 Datanomic, the leading data quality solutions company, today announced a breakthrough in data quality performance, scalability and economics with the introduction of dn:Director. The new solution builds on Datanomic’s industry expertise by taking the functionality of its previous product family and building a new, highly accessible, integrated application that allows companies to put data quality at the heart of the business through enhanced workgroup collaboration functions. Supported by a proven methodology, customers can now harness cross-functional organisational expertise to understand, improve, protect and control information quality in order to extract the full value of major IT investments that rely on good data, such as CRM and BI.
Managing data quality is a business issue but legacy data quality vendors have persisted in treating it as solely an IT challenge. Datanomic has taken a radical new approach and designed and developed dn:Director to support organisations and users that need to identify and rectify erroneous, missing or duplicated data. dn:Director allows organisations to analyse and clean data within a single, easy to use framework. With a high level of integration between the functions, there is no need to change between applications giving users a streamlined, rapid and efficient approach to enhancing and maintaining the quality of their data assets. The new solution helps organisations understand, protect and improve their data for measurable and demonstrable benefits including saving and earning more revenue, improving user efficiency and performance, and reducing overheads and customer churn.
By enabling organisations to quickly and easily improve data quality, dn:Director has elevated data quality management out of the IT department and into the hands of users. Compared to other rival solutions that require deep technical expertise to employ, dn:Director is a powerful enterprise solution built around an all-new, intuitive and highly accessible user interface.
Laurie Mascott, chief executive officer, Datanomic, said, The quality and accuracy of data is the key to getting the full business value from often expensive IT investments. It provides the building blocks on which to build innovative strategies, make better business decisions and support the growing level of regulatory compliance. By combining simplicity and power, the introduction of dn:Director removes all barriers to putting data quality management into the hands of those who need it, the data stewards.
The need to present data for compliance and make more informed business decisions through business intelligence (BI) tools requires information being reported and analysed to be as accurate as possible. dn:Director provides a single solution for profiling, analysing, cleaning, transforming and matching data, while allowing multiple users to work collaboratively on projects for faster and better results.
Clive Longbottom, service director, Quocirca, said, “”Companies tend to work blindly against data, assuming that it is ‘clean’ – and when it isn’t, the results they get will not reflect the truth. Tools, such as Datanomic’s dn:Director, not only automate cleansing of data at a basic level, but allow users to easily view the underlying patterns and possible issues. This makes the decision making process more rapid, more accurate and provides users with a greater ‘feel’ for the data they are dealing with.
The modular, Java-based architecture of dn:Director can be deployed as a complete solution or as individual components as part of an organisation’s data quality strategy. The single interface means easier training and quicker time to benefit for users, while additional functionality introduced in the future can be easily integrated and deployed by customers.
In a recently published Butler Group Technical Audit by senior research analyst, Roy Illsley, said, By the end of 2006, Datanomic will have a fully-integrated data quality solution that Butler Group considers has the potential to put it into a market-leading position. We consider dn:Director to be an easy-to-use and comprehensive data quality management tool allowing organisations to benefit from rapid development of processes.
dn:Director addresses all the data quality needs of every organisation, as well as integrating easily into existing infrastructures through its open standards and service-orientated approach (SOA). dn:Director is available now and is being used by consultants at two of the world’s largest management consulting firms on real data quality projects. Datanomic offers customers further freedom in procurement alongside the modular architecture by offering a session-based pricing structure, as well as a multi-deployment package for customers wishing to have a separate solution for development, production and testing all at one price.
Notes to editors:
An image of the solution architecture and interface are available at www.datanomic.com/dndirector.php />
About Datanomic
Datanomic specialises in end-to-end data quality management and information assurance. It delivers an innovative data quality software system that has the ability to profile, audit, clean or match data of any type, from any source, with business-application specific real-time error prevention and data compliance solutions. Using its unique four-stage, problem-driven Understand-Improve-Protect-Control’ approach, Datanomic enables its customers to optimise the information quality on which all organisations depend, turning business data from a liability into an asset. The company solves data quality and business process problems for its rapidly growing European & North American blue chip client base in government, financial services, professional services, telecoms and engineering. Clients include a number of National Health Service Trusts, Deutsche Bank, Accenture, KPMG, PricewaterhouseCoopers (PwC), GAM, Alliance & Leicester, Bellsouth and AMEC Oil and Gas.
www.datanomic.comsophie.geering@datanomic.com
Press contact:
Sophie Geering
Datanomic Limited
Tel: +44 (0)1223 228412
Email:
Vanessa Land
Devonshire Marketing
Tel: + 44 (0)870 242 7469
Email: vanessa@devonshiremarketing.com